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Getting found, and building software that helps.

Plain-English guides on being found in AI answers, fixing tired websites, and deciding when custom software is worth it.

How small businesses get found in AI answers (GEO in 2026)
SEO / GEO
6 min read

How small businesses get found in AI answers (GEO in 2026)

People now ask ChatGPT, Claude and Perplexity instead of only Googling. Here’s how small businesses get cited in AI answers — a plain-English guide to GEO (Generative Engine Optimization).

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Is your website costing you customers? 7 quick checks
Websites
5 min read

Is your website costing you customers? 7 quick checks

Seven fast checks to tell whether your website is quietly losing you customers — speed, mobile, HTTPS, clarity, contact paths, trust signals and AI-readiness.

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Custom app vs. off-the-shelf: what actually saves you hours
Apps
6 min read

Custom app vs. off-the-shelf: what actually saves you hours

When is a custom app worth it versus an off-the-shelf tool? A practical, honest framework for small businesses deciding how to kill the manual work.

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